In-store shopping was the most common method of shopping but 54% of shoppers still buy products online weekly or monthly.
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The Transparency-One team attended the Global Food Safety Conference 2017 in Houston, Texas, hosted by the Consumer Goods Forum’s Global Food Safety Initiative (GFSI).
The Consumer Goods Forum launches the Consumer Trust language with the Transparency Open API at the Cape Town Summit. One year ago, at the Consumer Goods Forum in…
Product, price, and quality used to be enough. Brands created products with good, better, best strategies targeting specific customer segments based on price and quality differences. Classifying customers and products…
